September/October Newsletter

MPI Heartland Chapter Newsletter:

September/October 2021

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Message from the President

Heartland Chapter, and happy Fall Y'all! I am so thankful that our chapter is off to a great start for my favorite season on the year. Our Board of Directors is hard at work recruiting new members, hosting in-person and hybrid events and is currently planning a full slate of opportunities to meet safely well into the next calendar year.
I am pleased to welcome quite a few new members that took advantage of the most recent MPI discounts and our ongoing affiliate membership promotion. I would be remiss if I did not mention our most recent chapter meeting last month at Iowa State University. Thanks again to our generous hosts of the Iowa State Alumni Center and the Department of Apparel, Events & Hospitality Management (AESHM), as well as our speaker Jamie Beyer. Kudos to our Membership and Education committees for coordinating these successes.
Finally, I want to call attention to an awesome opportunity for your involvement and engagement in our local chapter. We have a few Board of Director positions available as well as different committee opportunities. If you have a couple hours per month to share and are interested in serving alongside an amazing group of meeting professionals, please let us know! We also have a wide variety of sponsorship opportunities available like annual partnerships, venue hosts, speaker sponsors and more.
As always, please reach out to for more information or any questions or feedback you may have and be on the lookout for all the resources available to you as a member. Please register early for the November chapter meeting at The Farnam Hotel, An Autograph Collection, in downtown Omaha, NE. Thank you for helping make this chapter one of the best in the world. Please be safe, be well and be strong…together!

Did you miss the September Education Event ?
Don't miss the Recap!

The Apparel, Events and Hospitality Management (AESHM) department was excited to host and be a sponsor partner for the September meeting at the Alumni Center in the beautiful Uelner Executive Board Room on the ISU campus.  As one of the top event management programs in the country, hosting this meeting was a natural fit and the perfect way to bring Iowa State University Event Management students into the planning process. 
Irene DeLinggo, an Event Management major and a member of the Event Management Club, filled an important role in the planning of the meeting. Irene was tasked with designing the room set up to provide adequate chairs, tables and spacing for the registered attendees, testing the technology which included Zooming in virtual attendees, determining the most efficient location for the registration desk and the lunch buffet. She was also responsible for selecting the caterer, finalizing the menu based on budget requirements and arranging for the delivery and set up of the lunch buffet. She also played a role in creating marketing materials that were used by MPI to promote the meeting.   Irene was on site the day of the meeting to ensure proper room and technology set-up, welcoming attendees at the registration table, monitoring the lunch set-up and assisting with the end of meeting responsibilities.  This is an excellent example of the wonderful educational collaboration that can happen when the industry and MPI connects with the students preparing for meeting and event planning careers.  Irene was able to take what she is learning in the classroom and apply it to planning an actual meeting gaining valuable experience and insight.  It’s a win-win for everyone involved.  Thank you to MPI for hosting the Heartland Chapter meeting at Iowa State University and providing such a wonderful, educational experience for Irene and the event management students. 

Want to know more about Event Design?

Jamie Beyer, Associate Teaching Professor, ISU

As event professionals we strive to create experiences for attendees and stakeholders that are memorable and meaningful.  It is natural to jump right into the event logistics, marketing, and RFPs, but it is also important to consider how we can be intentional in the design process.  There are numerous resources available to guide our design efforts, and one that I have found especially impactful is The Event Canvas ™, that focuses on attendees’ feelings and behavior.  We may also achieve this goal by infusing influential elements such as play, community, and shareability.  Engaging the senses has been proven to have a positive impact on attendee engagement, and incorporating visually stimulating openings and finales, workshop-style breaks and sessions, and modifying the shape of a room are just a few of the possibilities.  Those first and last impressions have significant influence on attendees, and thoughtful design can be very beneficial in order to avoid outside or unwanted influence.  Is it curiosity you’re trying to achieve?  Savoring?  Joy?  Take time to consider what you want that first or last impression to be, and then you can design how you will bring that impression to life.  One more major contributor to our success in achieving a memorable and meaningful attendee experience, is to design one that is inclusive and welcoming for every individual.  We must be sure to determine what that looks like for each attendee, create a comprehensive design plan with those needs and considerations, and lastly determine how you will assess this during and after your event.  In summary, we are afforded a fantastic opportunity to add value to others’ lives, and I believe that intentional event design is one of the many ways we can create meaningful and memorable experiences for everyone.  

Thank you to our event sponsors

Mark Your Calendar - You don't want to miss this event! 

Register Today


The Heartland Chapter will award up to $2,000 in scholarships per year. Applications for scholarships up to $500 are available for submission. Visit our website here for more information and to complete an application.

The Heartland Chapter will award scholarships to assist members with their membership dues or assistance with the registration fee to attend the Chapter's Annual Meeting.

Resource for Recovery

Things are happening. We're opening up. Meeting Professionals are positioning themselves for recovery. Get the tools you need to succeed.

MPI 50th Anniversary Project

A half-century of inspiration, stories and memories. Share yours with us!

Member Monday Spotlight

As a way to celebrate our membership, and help keep people visible during a time when we are unable to meet in person, MPI Heartland Chapter is doing a regular Member Spotlight post on our social media.  If this is something you are willing to do, please complete the survey HERE and then send the picture you would like to use to .  It can be a fun family pic, or a headshot – whichever you prefer!  If you would like for us to include contact information for business referrals, of course we are happy to do that too!

Sponsorship Opportunities

Questions? Contact MPI Heartland Chapter at
Save the Dates
November 2021 - The Farnam Hotel, An Autograph Collection, Omaha, NE
January 2022 - CLE Productions, Des Moines, IA
April 7, 2022 - GMID, Pod Locations in IA and NE
May 2022 - Annual Meeting, Omaha, NE
MPI Heartland Chapter
Tracy Schorle - Chapter Administrator

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MPI Heartland Chapter · 16516 Heather St · Omaha, NE 68136-1153 · USA

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