July 14, 2016


News to Know from Visit Estes Park

Hello Visit Estes Park Partners! Please read on for information about:

CEO Corner
Travel Buzz
April Lodging Taxes 
2017 Estes Park Visitor Guide
Travel + Leisure World's Best Awards
NYC Media Tour Next Week!
Menu Displays at the Visitor Center
Showcase Your Business in the VEP Fall Weekday Campaign
2016 IPW was a Great Sucess
Social Media Snapshots

CEO Corner

We are beginning to work on our 2017 Operating Plan and we welcome your input! Feel free to review the VEP 2016 Operating Plan and Executive Summary here
Are you interested in how other lodging in Estes and the State compares to your average daily rate and occupancy percentage on a monthly basis? Contact me to participate in the Rocy Mountain Lodging Report; it’s free, VEP takes care of the cost. 
Stop by our booth at the Thursday Farmers Market and meet our local guest artists as well!  We have a couple of spots left through end of September, so contact me if interested in reserving your complimentary artist booth space. 
Congratulations to Nick Molle and his film “The Living Dream” for being nominated for a Heartland Emmy in the historical documentary category. 
The Colorado Governor's Conference early bird deadline ends tomorrow, so get registered!​ Join us on July 20 in Loveland for CDOT's public meeting to discuss Highway 34 construction. Click here for VEP's partner talking points and guest info on US 34 construction.

​Thank you,
Travel Buzz
RSVP for the next Travel Buzz - July 20, 2016, 9:30 - 11 am at Cinnamon's, 920 W Elkhorn  - 1/2 mile west of Elkhorn Lodge, same side of street. This Travel Buzz's topic is: The Rewards and Pitfalls of Branding.
May Lodging Taxes 
Lodging tax receipts in May increased 5.07% compared to the same month last year. For the spring season, defined as March through May, 2016 receipts have increased 9.36% compared to spring 2015. The total amount received 2016 year-to-date has increased 14.23%. However, when adjusting for late payments in the first two months of the year, the increase is estimated at 5.02%.
2017 Estes Park Visitor Guide
Ad sales in the 2017 Official Visitor Guide are underway and we don’t want to miss including your business. Just a week into the sales cycle, premium placements, lodging advertising and sponsored content already are proving to be popular. Did you know that over 50% of leisure travelers use print resources to assist with their travel decisions? And 67% of respondents said destination guide advertisements help them plan their trips!* More information about the Visitor Guide can be found in the online Visit Estes Park Services Guide. Abi Huebner is eager to meet with you so give her a call at 970-586-0500 or email her at to let her know you’re interested in reviewing advertising options.
*University’s National Laboratory for Tourism & eCommerce and Destination Analysts in partnership with the WACVB Education & Research Foundation
 T+L World's Best Awards
Nominations are now open for the 2017 World’s Best Awards presented by Travel and Leisure! Nominate your hotel, restaurant or tours to make sure they are represented on the 2017 voting ballot. Click here to fill out the nomination form.
NYC Media Tour Next Week! 
Visit Estes Park will be in NYC next Tuesday and Wednesday meeting with a variety of writers and editors about what’s new and exciting in Estes Park. Don’t miss your chance to get your news, special products, unique experiences and services in front of this valuable set of press! Need ideas on how to make your story newsworthy? Give Brooke a call today. Send all news to Brooke by noon on Monday, 7/18, to be included:
Menu Displays at the Visitor Center
Thank you to all of the businesses who have updated their Menu Displays at the Visitor Center! Shakes Alive! provided an eye-catching display showcasing their menu items! Contact Abi Huebner at if you have any questions about the guidelines for the updated Menu Display or need assistance.
Showcase Your Business in the VEP Fall Weekday Campaign 
Don’t miss your chance to be featured in our fall promotions, beginning this month! Be front and center for VEP’s autumn campaign by participating in key weekday specials & packages. All you have to do is complete this easy form telling us what you would like to offer to incentivize WEEKDAY stays this fall – and we will ensure your business is showcased to thousands of consumers on the webpage that our ads link to and your offer will show in your Featured or Enhanced listing.
2016 IPW was a Great Success
Thanks to all of you who submitted your information for the international markets ahead of our inaugural trip to IPW – the largest international travel tradeshow in the US! Brooke was able to personally meet with dozens of press and tour operators from across the globe, and we are currently working on follow-up with the 382 leads we received as part of the Colorado Tourism Office’s booth. If you have not completed the international form, please submit your information ASAP so that we can include you in our follow-up efforts. 
Social Media Snapshots
Our Wildlife Wednesdays have been themed. July's theme has been moose and the response has been great.
Linda Eshom: "This moose was playing peek-a-boo with me as I took his photo in RMNP."
James Beeler @PhotoByJabeeler: "Last light at Bear Lake in @RockyNPS in @VisitEstespark. #bearlake #RMNP" 
@kristinkschell: "Thursday mornings in Estes mean one thing: Farmers Market. Stocked up on all our favorites from vendors we look forward to seeing..."
As always, please don't hesitate to contact us with any questions, comments or concerns. We are here to help! Thank you for being an involved Partner! 

Warm regards,
The Visit Estes Park Team

Elizabeth Fogarty, President & CEO

Brooke Burnham, Director of PR & Communications

Suzy Blackhurst, Director of Operations

Michael Bodman, Office Administrator

Adam Concannon, Content Coordinator

Abi Huebner, Partner & Group Development Manager
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Visit Estes Park 500 Big Thompsan  Dr. • Estes Park, Colorado 80517
970-577-9900 or 800-443-7837
© 2016 Visit Estes Park. All rights reserved.

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