Join us for the next Travel Buzz!
The Ultimate Guide to Brand Messaging
February 22, 2017. 9:30a.m. Inkwell & Brew.
Once you’ve identified your brand – your Unique Selling Proposition – the next step is developing the “messaging” or how to portray your brand to the world. In this fast-paced workshop you’ll learn:
- How to “own” your brand in short order (what used to take years can now be done in months)
- What to say and how to say it (using several real-life examples) so it sticks
- The importance of the written and spoken word in branding (your brand is more than graphic design)
- Finding expertise in brand messaging AND graphic design
We’ll also cover the topic of “bridge brands.” What do you say when you may not yet “own” your brand, but are developing it? How do you “bridge” that gap. RSVP.