Letter Nº1

What is Minimalism Life?

Minimalism Life is based on the idea of living a more focused and fulfilling life with fewer material possessions and fewer distractions. However, what one can possess is of exceptional quality, carefully considered, and draws on minimalist sensibilities.

Releasing quarterly thematic volumes throughout the year on, we want to share with you different areas and perspectives of minimalism that can inspire you to lead a more fulfilling, healthier and well-curated life.

What can you expect from our monthly letter?

You’ll receive our latest journal articles, sneak peaks of our upcoming volumes, as well as being introduced to some of our favourite podcasts, design articles and our Benefits of Minimalism series.

How did our branding come to life?

We worked with Italian graphic designer Alessandro Scarpellini to help us create an identity that represents both minimalism and a simple lifestyle.

The brand design is centered around The Ouroboros, which is an ancient symbol depicting a serpent or dragon eating its own tail. The Ouroboros often symbolises self-reflexivity, introspection, or cyclicality, especially in the sense of something constantly re-creating itself, the eternal return, and the phoenix, which operate in cycles that begin anew as soon as they end.

Read the full story of our branding design on Minimalissimo.
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