For Immediate Release
Friday, March 24
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HOOPS SHARE NEW SINGLE AND FILM CLIP FOR "ON TOP"

Routines out Friday May 5 on Fat Possum via Inertia Music
Photo Credit: James Lacroix
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Hoops know the power of dream-pop...Hoops can deliver a polished product
and, throughout this angsty jam, they become more and more irresistible.

Pitchfork

"Expressive, shoegazey guitar work, ’80s-leaning production, and a steady
beat that keeps the track’s dreamy qualities
"
Entertainment Weekly

[Routines] can’t come soon enough.
Paste
Bloomington, Indiana’s Hoops will release their full-length debut album Routines on Friday May 5 on Fat Possum via Inertia Music, and today they share the record’s second single “On Top”. "I just felt like writing a cheesy feel-good positive song,Kevin Krauter (vox, bass) explains. In the song’s trippy music video, Hoops perform on a public access TV show when all of a sudden the viewers find themselves immersed in the performance. Watch “On Top” via Gorilla vs. Bear now. 
Hoops - "On Top" (Official Video)
Hoops was born in frontman Drew Auscherman’s teenage bedroom as a solo ambient and beat-driven project à la Oneohtrix Point Never’s Replica. Auscherman named the band after the hoop houses at the nursery where he worked (not for his home state’s mania for basketball). Eventually he corralled a few of his friends to flesh out his songs, and the music inevitably shifted toward something new: more melodic, more guitar-driven, more extroverted. Fast forward to 2014, Hoops became a fully formed quartet. Since then, Hoops have released three cassette tapes and last year’s self-titled debut EP, which earned them praise from the likes of The FADER, Stereogum, Gorilla vs. Bear, NME, and a track that hit #2 on Spotify’s Global and U.S. Viral charts.

Routines is a bittersweet and honest record that sounds both warmly familiar and jarringly distinctive. Full of hyper-melodic songs, built around power-pop chords, deceptively complex drum patterns, and rock-anthem sentiments, this album marks Hoops’ first-ever studio sessions. However, this was just one step in the Routines creative process. 

After a few months of touring, Hoops - which consists of 3 songwriters and an ever-shifting live set-up where the band often alternates instruments and positions on-stage -  returned to Indiana to set up their gear in Krauter’s parents’ basement and began experimenting with the studio-recorded tracks. Some songs they only tinkered with, others they scrapped completely and rebuilt from the ground up. They were determined to make a record that sounded like Hoops. The result is Routines, the sharpest and clearest delineation of the band’s sound thus far, drawing from and emphasizing each members’ distinctive influences and personal styles: a couple of guys making music that is larger than themselves.


Hoops is Drew Auscherman (vox, guitar), Kevin Krauter (vox, bass), Keagan Beresford (vox, keys, guitar), and James Harris (drums). 
Hoops
Routines


1. Sun's Out 
2. Rules
3. On Top 
4. Benjals 
5. Burden
6. On Letting Go 
7. The Way Luv Is 
8. Management 
9. All My Life 
10. Underwater Theme
11. Worry 
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Routines by Hoops is out May 5 on Fat Possum Records via Inertia Music
Get it here:
 https://Inertia.lnk.to/HoopsRules

For media enquiries contact bree@inertiamusic.com
LOVE INDEPENDENT MUSIC.
         
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