January Newsletter - Happy New Year!
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Dear Friends of SNAD,

As we prepare this newsletter we are on the doorstep of a new year. For SNAD, this is our first New Year’s letter ever, and we are bubbling with pride at what we accomplished in our first seven months. We’ve received so much joy from all of you who’ve become part of our community, no matter how near or far you may be.

Speaking of not so near, we hear your questions about online classes. Just like Santa, we are keeping a list of all who have inquired. This is something we’ve been discussing from our earliest beginnings and are seeking to do in a way that keeps within our mission of community…so stay tuned…no promises on timing, but know that it’s in our plans. For now, we hope you will participate in our Stitch at Home Challenges. Three great ones are planned for 2017. So far over 180 of you have participated from 12 countries!

In 2016, we brought many together for stitching via our free Wednesday Stitch-Ins, our classes at Filoli, and our Stitch ‘n’ Lunches. A number of new faces have been taking our introductory embroidery series and visitors come in from all over the world.  In a short time, we’ve also shared wonderful collaborations and events with Nest and Swarovski, Stevie Howell and Hero Shop--as well as many of you, via our Challenges. Our exciting 2017 collaborations begin in January when we will be hosting Marie-Sophie Lockhart for two evenings of fashion embellishment.

We also want to highlight some early supporters who wrote about SNAD and helped share the word about us. Thank you so much, Mary Corbett of Needle 'n Thread, Appletons, and Jan Reed of The Wooly Thread.

We wish all of you the happiest of New Years, as we aspire to inspire you in 2017. Embroider your world!
Our New Year’s resolutions...
Ellice: to bring all of you incredible ideas and the
courage to create beyond what you thought you could make
Annalee: to organize her studio...and keep it organized
Beth: to finish her Jewels of the Sea challenge piece and to learn tatting
Lucy: to stitch something for her youngest, Samuel,
AND cover all of the cushions in her children’s playroom

We hope your resolutions will include bringing more creativity into your lives and maybe even giving us a visit!
Announcing our next Stitch at Home Challenge ---
A Collaboration with Talliaferro Classic Needleart!
Get your stitching fingers ready...we are pleased to announce our next Stitch at Home Challenge! For this challenge, Anna Garris Goiser of Talliaferro Classic Needleart has generously contributed two motifs of her own design for you to interpret into stitch. While Talliaferro focuses on celebrating crewelwork, you will be able to interpret the designs using any needlework technique you like. The designs and challenge rules will be posted on our website on January 15th. For now, please have a look at the Talliaferro website and be inspired!
Separate from the challenge we will also be running a week long crewelwork class using a Talliaferro design. The design, "La Serenissima," can be seen above. You will be able to choose your own color ways and stitch placements for the design. We are so excited to facilitate this opportunity for our students! The dates for this class will be May 1-5. Registration will open and full details will be posted on our website January 16th.
REMINDER:  Jewels of the Sea Challenge deadline is January 18th. Don't forget to fill out the entry form online!
Tips for photographing your work:

Use natural light. Try taking your piece outside on a cloudy day to photograph it. This will minimize shadows in the photo and help you to get the truest colors.
Think about the background. Set your piece on a large blank piece of paper or hang a sheet behind it to create a clean backdrop. You don't want the viewer to be distracted by the surroundings. Your work is the main event!

Image above: Jewels of the Sea Challenge entry by Peg Whitmore entitled "Sunken Treasures"
Stitch Retreats 2017

Come and spend a week stitching! Our Stitch Retreats focus on further developing and enhancing your skills and knowledge. The Retreats are individualized to allow you to select a particular technique or combination of techniques in which to experiment and further build upon your own creativity, knowledge and technical skills.

Our next Stitch Retreat will be from April 3-7. Registration will open on January 16th. We will also have a fall Stitch Retreat from September 9-16.
Don't miss your spot in these classes!
Looking to learn some foundational embroidery skills?
Stitch Clinics start in January!
Jacobean Tree of Life
January 28-29
This two-day class is a great introduction to crewelwork. Start with a basic tree of life design and choose from a variety of animals and insects to add to your piece!
Upcoming Events
Embroidered Portraits - Lecture and Stitch Event - Jan 15, at SNAD
Learn about the history of embroidered portraits, Lecture followed by an activity where you will be able to stitch on found photographs
TNNA Winter Trade Show - Jan 21-23, San Jose, CA
Stop by and visit us in Booth 706!

Introduction to Embroidery Lecture - Jan 25, 6-7pm, at SNAD
This 1-hour evening lecture will cover an overview of the history of embroidery and what SNAD has to offer.

An Evening of Fashion Embellishment with Marie-Sophie Lockhart
2 sessions, January 26 & 27, 5:30-9pm, at SNAD
Embellish your own unique denim pieces

Jewels of the Sea Challenge Exhibition - Feb 4 - March 4, at SNAD
Join us for an opening celebration on February 11th, 11am-4pm

White on White: Hand stitching through time, Exploring the evolution of monochromatic needlework from 16th century examples to work being done today
Feb 7- June 24 at The Lace Museum of Sunnyvale, in collaboration with San Francisco School of Needlework & Design
Class Schedule & Registration



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